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cast.market is a new marketplace for podcasters and sponsors.

Sponsors or advertisers can create a campaign that includes a message that they would like listeners to hear. They select categories, keywords and target podcasts that they feel might be a good fit. Finally they pick a maximum price per 1000 listeners (CPM) that they would like to pay.

cast.market uses its search engine to select relevant shows and offer them a chance to read the message to their audience. If the podcaster’s price is lower than the campaign price, then they can accept the sponsorship and include the message in their next show. The show and the message is delivered back to the sponsor for their report and the podcaster is paid within one or two days using the sponsors credit card.

cast.market uses a secure payment processor called Stripe to handle all the transactions. Stripe changes (2.9% + 30¢) cast.market will apply an additional 7.1% to sponsors. Sponsors pay podcasters directly and can cancel their campaigns at anytime, otherwise they automatically cancel after 90 days or their maximum is reached.

Any type or size of podcaster can sign up to receive offers and sponsors do have to worry about large minimums.

We are doing this because we think that a few tools could really help improve podcasting and sponsorship.

If you are a podcaster sign up and claim your show. cast.market will email you as offers come in, or present them right away if they are available.

If you are and advertiser or would like to sponsor a podcast, sign up and try the campaign creator. You won’t have enter any payment details until your are ready to launch.